Volkswagen is set to continue its run of high profile Super Bowl commercial debuts this year during Super Bowl XLVII, but no one outside the company is quite sure what to expect. We have been told not to expect dogs and cute kids dressed as evil space over lords.
Since the car company first released a Super Bowl spot, during the 2010 game, it has seen its domestic sales bump up more than third in year over year numbers. That is a remarkable increase, and arguably the brand’s expanded recognition and sales have come from its excellent game day ads, which have all turned into both online sensations and got lots of airplay after the games themselves.
UPDATE: Click here to watch the 2013 Volkswagen Commercial Preview.
So while we have no idea what to expect from VW this February, we are expecting good things. Let’s take a quick stroll down memory lane, and look at the excellent Volkswagen ads from past Super Bowls:
2011 (our favorite!):