Featuring what may be the greatest visual symbolism ever in a Super Bowl commercial, a chimpanzee riding a horse, this E-Trade spot encourages us to “invest wisely”.  We don’t think the ad will make much if any sense within a few years, since nobody will remember what that sock puppet is supposed to represent, but for its time it was a clever spot with a simple premise.

Oh, and did we mention that it has a chimp riding a horse?