And we mean that “sweet” like Dude, Where’s My Car sweet: the M&M commercial was pretty damn good. It started out looking like a dud in the making, but then turned the corner and scored some laughs! From us, anyway.

Oh, that wacky Red M&M, how he hates getting eaten and shoved in the oven and such! Nice production value, lots of funny moments crammed into a short spot, overall this is an early contender for one of the best Super Bowl commercials of the year.

That said, though, it’s still the first quarter. Have another look – don’t you just want to eat ‘em also? Or does the anthropomorphized M&M not look like a foodstuff to you?