Ah, dads. Leave it to them to spoil all the fun of a first date, right?
Damn right. And don’t you smarmy teens forget it! In the 2016 Hyundai Super Bowl commercial, the automaker shows off one of the finer aspects of its latest Genesis sedan, a “car finder” feature that lets you track your vehicle any time, anywhere.
That car finder feature features heavily in the Hyundai ad, which depicts dedicated dad Kevin Hart (don’t miss him and Ice Cube in the feature film Ride Along 2! Or do miss it, it’s not like we’re going to be paid to encourage you, so make up your own mind, people. Or please pay us, Universal Pictures) making sure his daughter is treated like a lady while out on a date.
The ad relies on a time-honored premise (one might even say time-worn), but Hart manages to keep the spot amusing, largely thanks to his facial expressions. The Hyundai Super Bowl 50 ad isn’t likely to top our list of the best Big Game commercials of 2016, but it’s certainly far from the worst.