2007

Collection of 2007 superbowl ads and news related to the 2007 Super Bowl.

 

Van Heusen – 2007 – A Man’s Walk

Ads like this are giving the 2007 Super Bowl commercial season a bum rap. The folks at Van Heusen, in their Super Bowl ad premiere, seem to have totally misunderstood their audience.

If it’s not funny, sexy, or GoDaddy, then it has no place in the Super Bowl broadcast.

SalesGenie – 2007 – Work Smart

Wow, this commercial is so utterly terrible that we wish it was five minutes longer. It’s wonderfully ironic how a commercial for a product intended to help your sales efforts can be so tremendously bad.

Can anyone come up with a few more synonyms for “awful”? We’re running out and may need more to describe a few of the remaining 2007 ads.

Foot Locker – 2007 – Autograph

Some basketball dude signs one guy’s shoe and another guy’s face. We think the joke is supposed to be that the Shoe Guy values his shoe more than the autograph, and… yeah, we agree with that prioritization.

We’d be pretty pissed if some tall guy just strolled over and started signing our clothes, too.

HP – 2007 – Orange County Choppers

So someone thought it would be a brilliant idea to let the guys from Orange County Choppers explain what they use their HP computers for. We’re sure that there are some people out there that find this information useful, we just don’t know who that would be.

For a Super Bowl commercial and the millions they paid for the thirty-second slot, HP should have done better.

Bud Light – 2007 – Slap

This commercial is awe-inspiring in its pure unadulterated awesomeness. Nothing fancy, no frills, not even the charade of a tenuous connection to the product being advertised. Just thirty seconds of slapping.

 

Emerald Nuts – 2007 – Boogeyman

Emerald Nuts struck that magical balance between Robert Goulet messing with your stuff and Robert Goulet not messing with your stuff.

They probably tried a little too hard though: Emerald Nuts is one of those products where you can show the can for 30 seconds and people will run out and buy some. In fact…

Chevrolet – 2007 – Ain’t We Got Love

Mary J. Blige and a cavalcade of people who can’t sing extol the virtues of the Chevrolet.

We’re not sure what the point was having Mary J. Blige sell herself out to Chevy, then following up with a bunch of mostly “ordinary people”. Seems like it would have made more sense as a 100% “average American” commercial.

Hey Mary, by US a Chevrolet.

Sierra Mist – 2007 – Karate

 

This spot doesn’t have the magic of the Beard Comb-Over, despite adding Tracy Morgan to the mix. It still has some charm, but we just kept waiting and waiting for the “funny thing” to happen and it never quite did.

We have to admit, that cold Sierra Mist really did look delicious and refreshing, so they got that going for them.

Sierra Mist – 2007 – Combover

If you’re not following Michael Ian Black and Jim Gaffigan on Twitter… well, then you’ve avoided being terribly offended several times a day and have not wasted a whole lot of time on Twitter, so good on you.

These two are great together in this Sierra Mist spots, though we think any one of us would kill somebody to be able to pull off a beard comb-over. It’s sort of awe-inspiring in its own disgusting way.

American Heart Association – 2007 – Beat Your Risk

A crazy old man is kidnapped and brutally assaulted in broad daylight, and nobody lifts a finger to help him. Seems like the American Heart Association wanted to get out the word about heart attack risk without being a Debbie Downer, but wound up making a short film about the dangers of living in an urban society.

We guess anything works as long as it gets you to stop and think before shoving that thirteenth jalapeno popper in your mouth, right?

Fedex – 2007 – Moon Office

Fedex has historically done great Super Bowl commercials, but this isn’t one of them. The spot is well done, it just isn’t particularly funny to begin with. We think they could and should have done a lot more with the “office on the Moon” gag than just having a guy float away. Something maybe having to do with the fact that what the hell is a Fedex office doing on the Moon in the first place? Maybe? We don’t know, we’re just spit-balling here.

GoDaddy – 2007 – Marketing Department


Wow, we feel dumber just for watching this garbage.

If they can afford to give away domains for $1.99 and still put terrible commercials in the Super Bowl every year, can they just spare us the ads and give domains away for free? GoDaddy, what is that even supposed to mean anyway?

The wizards at GoDaddy’s marketing department need to watch a Victoria’s Secret spot, then they’ll see how to really get a man’s attention.