2008

Collection of 2008 superbowl ads and news related to the 2008 Super Bowl.

 

SuperAd – 2008 – Mr. Oboe

Chester Pitts proves that you should never make fun of an oboe player. In fact, there should be a movie about an entire marching band made up of football players that turns the tables on school bullies.

Our favorite line from this great story is “He didn’t even have the dream until I told him to dream it.”

Fedex – 2008 – Carrier Pigeons

 

Fedex consistently makes a great showing during the Super Bowl, and this spot continues the tradition.

Behind the scenes trivia: those aren’t really giant pigeons. They just hired tiny people.

Bud Light – 2008 – Will Ferrell

If there’s one thing that Will Ferrell does well it’s that off-the-cuff, slightly unnerving, and totally inappropriate guy who was a childhood friend of your uncle’s.

He’s unfortunately also not afraid of a nice pair of dove shorts, so I guess that’s another thing he does well. Thank God dove shorts never made a comeback.

E*Trade – 2008 – Baby Trader

At first glance these “talking baby” spots seem creepy and… then a little creepier. But take a closer look and you’ll notice the level of technical sophistication required to achieve the seamless talking effect, and then laugh out loud when the fancy-boy spits up on himself. Priceless.

Pepsico – 2008 – Bob’s House

This brilliant spot turns on an old joke that originated in the deaf community.

While we love the ad, does anyone else find it strange that they’re about to watch the Super Bowl kickoff… yet everyone in the entire neighborhood is apparently sound asleep? Yeah, we didn’t either.

Victoria’s Secret – 2008

Are there men out there who have wives even remotely resembling Adriana Lima that actually ignore them for four hours to watch a football game? Nice try Victoria’s Secret, but that’s too big a whopper to be believed.

Excuse us while we go watch this commercial about six more times.

Toyota – 2008 – Toyota Sequoia

Some of us never had a Big Wheel when we were kids, so this commercial really strikes a happy chord. Some of us also can’t relate to having a spouse who thinks “the dishes will wait”, which really strikes a sad chord, because the dishes will apparently NOT wait.

All in all though, we like that you’re not hit over the head with marketing bullet points and instead just see people having fun.

Toyota Corolla – 2008 – Badgers

John O’Hurley’s voice is a perfect match for the tone of this great spot. We think this one could have gone a bit longer though. Maybe have the butler try more and more ridiculous things until the inevitable awakening of the badgers, just to build the suspense. Plus, are we expected to believe that the Corolla is the horseless carriage of choice for the wealthy? Otherwise it’s a perfect ad.

Tide To Go – 2008 – Screaming Stain

This is a laugh-out-loud funny spot that captures the experience perfectly of trying to have a serious conversation with someone who has a glaring stain on their clothes. We particularly love it when the stain just starts outright screaming.

Our only problem with the commercial is this: if nobody could ever make an erasable ink pen that could actually erase ink without destroying the paper, how are we expected to believe in a pen that erases stains from clothing?

Taco Bell – 2008 – Fiesta Platters

We’re sure this spot is somehow offensive but that whip-cracking wink has worked its magic on us and we just can’t seem to care. If past experience with Taco Bell is any indication, those two dudes will need to do some soul searching before they head to their meeting.

Planters Nuts – 2008 – Ugly Girl

Funny and insightful spot about how the objectification of women can be used to turn the tables in today’s male-centric workforce. Also watch what she does at the end just before the fade-out.

This is just truly awful though, on so many levels. How would you like to get your big break in a commercial and be cast as the ugly girl that rubs cashews on her face? Cashews are awesome and all, but still!

Sobe Life Water – 2008 – Thriller

Wow, this could have been so good but wound up just being sad. Remember that video of the prisoners in Namibia or somewhere dancing to this song? Yeah, that was way better than this.

For some reason Naomi Campbell sort of ruins this spot for us. Great looking models are a dime a dozen, but dancing lizards just don’t come around too often. Out of the way, Campbell!

And what the heck is “Life Water” supposed to be, anyway?