This Stapes ad from 2004 takes racial stereotyping to a whole new level. People pay Randy their respects with sweet breakfast breads until someone discovers that they can go to Staples for their office supply needs instead. The implicit message here is that Staples will send a menacing goon along with your office supply order, to beat their competitors into submission.

That doesn’t sound like a bad business model, but it’s not particularlycreative. It’s just an extension of what Italian-Americans have been doing all along in the areas of drug trafficking and prostitution, right?