Coke once again takes the high road in advertising and instead of using sex, violence, or people getting hit in the balls with their product to sell drinks, they actually hire a creative team to come up with something and then produce it. We knew how this commercial was going to end miles before we got there, but it was a hell of a lot of fun to watch and deserves a top honor. You also notice how while every other company was “leaking” their marketing and commercial plans left and right, we heard absolutely nothing about this before today? Nice going, Coke.