Well, GoDaddy.com, you sure blew it this year, huh?
First the company spent months hyping their “Journey Home” two-hander Super Bowl spot starring a puppy named buddy and Danica Patrick, then when they released the ad it was so hated they pulled it days before Super Bowl XLIX
Then they release a commercial called “Working” which is a perfectly fine ad, but it’s no where near the caliber a Super Bowl broadcast calls for. It is… forgettable. The ultimate Big Game ad sin!
And mentioning a puppy in the ad? Bold, GoDaddy… very bold. Even brash!
The company has run Super Bowl ads for years now, and this year they certainly kept their word and broke away from the “sex sells” approach from their past. But maybe they shouldn’t have, ey?