OK, we get it: Febreeze helps eliminate odors, and the bathroom is often a place with some serious odor issues. And we’re willing to accept the premise of this Febreeze Super Bowl commercial, too: people rush to the bathroom as soon as a football game (especially a Super Bowl game!) gets to halftime, as they are anxiously hoping not to miss any of the action there on the field.

But isn’t this commercial dripping with irony? It depicts people running away from their TV screens as soon as the football playing pauses in order to relieve themselves in their bathrooms, which… means they miss… the commercials! So the Febreeze Super Bowl commercial is basically saying: “Hey, as soon as the commercials come on, leave the TV and go to the bathroom!” Well, at least you have now seen this one ad, anyway.